As we reach the halfway point of 2025, we’re reflecting on what an exciting and rewarding year it has been so far. Working with clients, such as the EFL, and being nominated for awards, such as ‘PR & Marketing Agency of the Year’, has been a blast. Let’s recap some of our highlights from the past 6 months.
Our work was featured in The Guardian
We designed a double page ad feature for The Guardian, supporting the Eleanor Crook Foundation and Action Against Hunger UK’s powerful campaign. The campaign calls on the UK Government to make a global investment pledge on nutrition before the Nutrition for Growth Summit that took place in March.
We worked alongside our partners BB Partners to design an ad that amplifies this urgent call to action. The ad combined powerful visuals with clear, compelling messaging to maximise impact in the high-profile national newspaper. We love working on projects that create true impact, like our work with Alder Hey, so keep an eye out for more exciting projects upcoming in the rest of 2025.
We created not one, but TWO animations for the English Football League
The English Football League (EFL) approached us to design a high-impact animation to introduce their new Rainbow match ball, which serves as a reminder that football is for everyone, everywhere. The campaign stands as representation of the League’s work with Clubs throughout the season, and is a symbol of the EFL’s unwavering commitment to the LGBTQ+ community.
This animation was used across all 72 Clubs, plus EFL central channels to announce the return of the Rainbow match ball. For every goal scored with the Rainbow Ball across the Championship, League One and League Two between February 6-17, PUMA, Official Ball Partner of the EFL, made a donation to support their work in tackling discrimination, raising over £10,000 for Football v Homophobia. We’re so proud to have played a role in bringing this campaign to life.
After the success of our Rainbow Ball animation, the EFL came back to us with a new project. As part of their Community Weekend matches, they wanted to celebrate the community heroes who go above and beyond for their local clubs. We created an expressive animation that lets the voices of community heroes take centre stage. The typography invited viewers to really listen, adding a shareability factor. It has since been rolled out across the EFL’s social channels, including Instagram and YouTube, helping these powerful stories reach fans far beyond the stadium.
We grew!
We have had 3 new members this year – Sophie, our Marketing Executive, Rebecca, our new Motion Designer, and Jack, our new Graphic Designer. Having them has made such a difference to our work already and the office certainly feels busy!
Nicola Docking, our MD, was named Marketer of the Year
Nicola was crowned ‘Marketer of the Year’ at the Downtown in Business Women in Business Awards in March. A fantastic achievement and a true reflection of Nicola’s talent and hard work.
We received Highly Commended for our National Football Museum rebrand at the Prolific North Creative Awards
In June, we were excited to receive Highly Commended for our National Football Museum rebrand at the Prolific North Creative Awards. It’s been a fantastic project to be part of, and working closely with the brilliant internal team at NFM has been a real highlight. Seeing the new brand make such an impact with both staff and visitors has been incredibly rewarding.
We sponsored the U8 Romans team at St Albans Youth
Following our work with the National Football Museum, we wanted to play a small part in why #FootballMatters. So this season, we were proud sponsors of the U8 Romans team at St Albans Youth.
Our sponsorship bought the whole squad their rain jackets, paid for a couple of tournaments, and assisted with the costs of additional training now that the season has finished. But, most importantly, it has helped these girls do a sport that they love and show them that football can be for them.
And how great do these future Lionesses look in their Poke rain jackets?
We were nominated for multiple awards
So far in 2025, Poke has been nominated for multiple awards, including PR & Marketing Agency of the Year at Downtown in Business’s City of Liverpool Business Awards 2025.
We are hugely proud of the work we have done over the last year and are very grateful to our clients for trusting us to create amazing work together.
We were the Regional Partner for Prolific North’s Marketing Festival
We were proud to sponsor Prolific North’s Northern Marketing Festival as it came to Liverpool for the first time in June. As a Liverpool-based agency, it was a privilege to support an event that celebrates the region’s creative energy.
Nicola Docking shared the strategy behind our Alder Hey ‘Put Children First’ campaign, and how we turned a complex issue into something creative, engaging and action-driving.
We even got to introduce something a little different to the world… “Karapoke”! A playful challenge asking attendees to pick a karaoke song they felt best captured the personality of well-known Liverpool brands. It sparked some brilliant conversations (and some even better song choices). We loved watching attendees get stuck in and bring the energy.
We made an animation to celebrate Equality Fund’s 5 Year Anniversary in New York
We got the opportunity to design an animation for Equality Fund’s 5 year anniversary, celebrating the voices, partnerships and imagination that have driven the movement forward. The video debuted at the Equality Fund’s high-level in-person anniversary event in New York Spring 2025 and now lives across their digital channels as a lasting celebration of what feminist funding can achieve through shared effort and vision.
Bring on the rest of 2025…
